7/26/2004

Oracle announces....channel program improvements

Oracle this week plans to communicate to its partners, what it plans to do with its channel program.  Oracle will now work more closely with their partners.  This means more leads and more collaborative marketing for you if you are an Oracle reseller or if you plan to be an oracle referral partners.  Rauline Ochs, group vice president of North American Channels at Oracle, said the new channel guidelines were discussed at Oracle's annual sales kickoff in June and are geared to ensure predictable, reliable behavior toward partners. She reaffirmed Oracle's commitment to its Global Channel Opportunity Registration System (GCORS), where partners log new sales opportunities. In theory, such registrations prevent Oracle from taking the sale direct.   Good news for partners.

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