Channel Management Reads

Here are some books that help explain all about channels of distribution:
1. Channel Champions: How leading companies build new strategies to serve customers. By Steven Wheeler & Evan Hirsh
2. Inside the Tornado : Marketing Strategies from Silicon Valley's Cutting Edge. By Geoffrey A. Moore
3. Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage. By Neil Rackham, Lawrence Friedman & Richard Ruff
4. Managing Channels of Distribution. By Kenneth Rolnicki
5. Go To Market Strategy: Advanced Techniques and Tools for Selling More Products to More Customers More Profitably. By Lawrence G. Friedman