2/21/2006

Partner Visibility App Launched by Sigmatrak

Point of Sale (POS) data is the holy grail of channel management. Sigmatrak has successfully solved this age old mystery with their B2B messaging appliance. Their equipment improves the accuracy and consistency of data that is passed between trading partners. Now, the data that is processed, is integrated with Salesforce and is mapped to partner and customer accounts. Using Sigmatrak and Salesforce.com together, empowers sales and channel executives to know exactly what their partners are selling and who they are selling to. Channel sales activity is analyzed, inventory levels are tracked, and rebate claims are reconciled. Click here to take a test drive or install this AppExchange application. I really like the service monitor feature which demonstrates, on a Google Map, the locations of the messaging appliance within a partner community. It really brings the idea of a channel coverage map to life. Imagine having this powerful data and appliance inside your Salesforce.com system?